Brian M. Wright
Interlaken, NJ, USA
Education:
Christian Brother’s Academy Class of 1992
Maryland Institute College of Art 1992-1996
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Fine Arts Program
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Painting Major
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Technical Skills:
Corel Graphic Suite
Microsoft Office
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Word
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Excel
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Powerpoint
Fine Art Mediums
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pencil and charcoal drawings
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pen and ink graphics
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acrylic paints
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mixed media and spray paint
Professional Background:
Owner, Killer B Combat Sports and Fitness Center: 1998 – Present
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lead trainer
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accounting, billing, sales, and marketing
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designed all clothing, training gear, website, and social media platforms
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www.killerbcsa.com
Owner, Phitin: 2016 – to present
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business consulting
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marketing strategy, design, and implementation
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graphic design
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web design
President, Pitti Bimi: 2016 – to April 2018
- staffing and structure
- marketing and outreach
- online development
- strategic planning and implementation
- in-store merchandising
Owner, Real Extreme Athletics: 2001 – 2009
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specialty gym lifestyle brand
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designed, manufactured, imported, marketed, and sold the brand
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primarily sold the brand thru events and athletic clubs
Pitti Bimi: 2001-2015
Marketing Manager and Staff Recruiter
Pitti Bimi is a high end children’s retail clothing store carrying only the best brands available for children in the US; including but not exclusive to Armani, Hugo Boss, Chloe, Stella McCartney, Scotch & Soda….. Industry leader since 1986
Redesigned and oversaw the implementation of design for location overhaul in 2012. Completely remodeled selling floor and restructured how the store approached selling along with customer service.
Worked with European brands to build advertising campaign for co branded print campaigns.
Created social media platform that staff could promote business through Facebook, Twitter, and Instagram.
Recruited potential candidates for management and sales positions.
B&B Department Stores South: 2010-2015
VP in charge of Staffing, Marketing, Promotions, and Special Events
B&B is a NJ based departments store with 4 locations on the NJ Shore. Company sales average for last 5 years; 7.5 million.
Recruited and hired Senior Management positions
Re branded corporate logo and individual location branding
Expanded the company from 3 stores to 4, in 2015. Responsible for store design and fixtures. Oversaw construction and implementation of design.
Responsible for seasonal advertising campaigns, concepts, design, creation, and implementation across multiple platforms – in store, print, website, and social media
Designed and implemented custom clothing on a seasonal basis
Coordinated with vendors to create custom window displays and wraps plus in store marketing materials
Designed and implemented custom vendor advertising for B&B digital space
Responsible for store layouts and custom fixture design plus creation
Oversaw and created company management systems from the receipt of merchandise all the way thru to customer purchase
Freelance Graphic Design: 2001 – Present
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website design
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social media strategies
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print advertising
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in store promotional material
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design and implementation of store windows and displays
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create annual budgets and plans for in store promotions and sales
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custom clothing
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branding
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logo design
- created professional relationships with manufacturers of creative materials to implement project designs – shirts, hats, banners, signs, custom lighting, custom flooring, wrap desks, office spaces, custom clothing fixtures, and more…
Top Professional Accomplishment:
B&B Department Stores South, location completely destroyed by Hurricane Sandy.
Ocean City, NJ location; 12k sf, 14 day project – 150k budget
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negotiated with landlord and insurance companies to navigate the financial responsibilities of all
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Stripped down to bare block walls and concrete floors for professional Remediation
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Redesigned location during remediation – 4 days time
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Hired and managed crews to implement design
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Implemented re-fixturing of departments and receipt of new merchandise
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Created and implemented marketing campaign online and in print plus generated free buzz thru local and Philadelphia media contacts to support grand re-opening
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Reopened 9 am Black Friday, over 100k in sales, 1st 3 days. Ensured survival of company and employment for its 100 plus employees
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Took a tragic event and turned it into an opportunity to update the company’s image thru redesigning space, re-branding online, and introduction of new lines that the new space was more able to accommodate than what existed pre-Sandy
Professional Combat Sports Athlete: 1993 – 2014
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over 120 competitive bouts as a professional Kickboxer, Muay Thai, and MMA athlete
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lived, trained and competed internationally for 7 years
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Japan, Australia, Venezuela, Canada, Holland, Switzerland, France, England, Germany, Italy, Mexico, and Greece
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Professional Combat Sports Coach: 1998 – Present
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trainer of multiple state, regional, national, and world champions
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trained athletes for UFC, Strikeforce, K-1, Glory, King of the Cage, Bellator, and many more…